E50: Leaving a Safe Career to Pursue a Vision with Dimitra Kolotoura
“I can’t explain the amount of energy and time and resources we had to display in order to get all these people to come on board and work for us and with us. It was the biggest lesson of my life. And it looks like it worked.”
I’m thrilled to have Dimitra Kolotoura as my guest today. She is a former PR and communications agency owner, turned fashion entrepreneur.
Dimitra is the co-founder of the upscale Greek fashion brand, Zeus+Dione. The brand has a cult-like international following and is being expanded into Asia and the United States.
I invited Dimitra on the show because she is such a great example of someone who had a vision to create something, took big risks, and made the vision a reality. She offers practical and wise advice about leaving a safe career to pursue a big idea and a big dream – and also speaks about the rewards, trials, and realities of entrepreneurship.
In this episode:
- The importance of perseverance when creating a brand
- The responsibility you have as a business owner to the people you have engaged in your business and vision
- Trusting your gut as an entrepreneur
- The distinction between creating a business and having a hobby
- Finding a team to enhance your vision
- And more!
Power Presence Academy: Practical Wisdom for Leaders is the go-to podcast for anyone who leads. Your host is Janet Ioli, leadership and human development expert, sought-after coach and advisor to global executives, and former executive with experience in four Fortune 100 companies. She helps leaders ground themselves with confidence, connection, and purpose and learn to lead with Less Ego, More Soul.
Noteworthy Quotes from This Episode
“It’s one thing to make a business plan and say, That’s how I’m going to move around this and that’s the strategy I’m going to follow. And it’s another thing to speak the language of the person that has been isolated in the periphery and doesn’t understand what that means, doesn’t understand quality control, or doesn’t know what consistency means.”
“I don’t believe in working alone. I’m not the type of person that would like to work alone or be the one that’s out there and it’s all about me, my vision, my numbers, my success. That does not work. In my case, I always had teams and each one gave something more to the initial vision and target.”
Zeus+Dione was conceived as a creative nod to the rich Hellenic tradition, seen from a fresh and contemporary standpoint. References to mythology and symbolism are manifested through sharp, forward, and dynamic designs.
Shop Zeus+Dione here.
Connect with today’s guest on LinkedIn: Dimitra Kolotoura
If you want to become more grounded, confident, and aligned with your deeper values in just 21 days. Check out my book Less Ego, More Soul: A Modern Reinvention Guide for Women.
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Connect with Janet Ioli:
Linkedin: Janet Ioli
Janet is the founder of Power Presence Academy. She helps leaders ground themselves with confidence, connection, and purpose and lead with Less Ego, More Soul.